Recent years have seen a series of increasingly burdensome
financial, accounting, and regulatory requirements for plan sponsors.
In the corporate world, benefit departments are staffed with
subject-matter experts, who keep up with compliance issues and best
practices, and work with outside consultants to guide the employer on
plan design and funding.
For public employers, things work much differently.
Benefit plans for state, municipal, and local governments are usually
run by independent boards. Though the elective body allocates budgets,
they don’t oversee the plans. Responsibility for designing, managing,
and maintaining benefits is vested in small groups of people from a
cross-section of life.
Some benefit boards are
relatively small (five members); others are large (as many as 30).
They’re typically made up of members of the administration, private
citizens (appointed by a governor or mayor), public employees or
retirees (elected by a department or union), or officials serving under
a mandate. State and local statutes define member terms.
Still, regardless of how public plans select boards, their programs
operate at a significant disadvantage. That’s because, unlike
companies, public-sector plans are run largely by people with little, if any, technical benefit knowledge.
Board to Distraction
Like any other diverse group, benefit board members have mixed
backgrounds, experience, and levels of expertise. Most of the time,
they have some level of interest in benefits. And, since board service
is voluntary (i.e., non-compensated), members are largely sincere,
committed, and public-minded.
But they are rarely expert in the plans under their jurisdiction. An incoming board member may know very little about how benefit plans
work, how the board’s programs compare to benchmarked norms, or even
how to assess plan financials appropriately. Nearly always, new
members are unfamiliar with their specific requirements and
expectations in their roles as plan fiduciaries.
Then there are questions of “fit.” By their very nature, boards
attract all kinds of people. In one case, a union rep had been elected
based on his promise to enact pension “reform” – without regard to the
fact his proposed changes were impermissible under federal, local, and
IRS regulations. In another, a first-term official had lobbied for a
slot because he wanted a higher “profile” with public employees (who are typically high voter-turnout groups). Unfortunately, he didn’t
realize that some decisions a board inevitably has to make would prove
to be unpopular with these same constituents.
The worst case of all was a prominent local broker, who had been
appointed to bring the board his industry expertise. He wound up
indicted, though, and eventually convicted, for exerting improper
influence, soliciting bribes, and accepting kickbacks.
Still, despite the quirks of individual members, boards are capable of accomplishing great things for plan sponsors and participants. The best boards – those armed with proper training and information – can be far more effective plan stewards than their private-sector
counterparts. In fact, some analysts consider the independent board
system the ideal way to manage employee programs.
Here’s why.
Getting Plans On Board
Under a benefit board, debate over conflicting plan priorities occurs
not in closed offices, but in open meetings. Plan experience data and financials are not guarded secrets, but matters of public record.
As members of the benefit board, management and employee
representatives receive the same information, get the same responses to
their questions, and have the same opportunities to raise issues and
concerns.
Most important, boards are governed by strict, and enforceable,
fiduciary guidelines. Whether members are appointed by management or
elected by participants, all of them are charged with making sound
design and financial decisions. And these decisions must be made in the
interest of not one “side” or the other – but for the plan as a whole.
Thanks to this “level playing field,” public plans are often capable of
addressing benefit problems far more effectively than corporations.
Boards can achieve amazing things – but only when their members know
their responsibilities, understand the plans under their jurisdiction,
and have the perspective to act as fiduciaries.
Educating Boards
Board members, like any trustee, need experience in benefits, insight
into public-sector HR concerns, and fiduciary training. Clearly,
though, few people have all of these qualifications.
For this reason, targeted board education programs have become
essential. Many boards are seeking such training on their own. But, in an increasing number of jurisdictions, board education is becoming
mandatory, for both first-time and incumbent members.
Board training programs are usually conducted in special-called
meetings, or held during a scheduled board “retreat.” The curriculum
is typically made up of eight components – usually (though not
necessarily) in the following order:
- Benefit Overview
– a summary of the plans under board jurisdiction; program history (how
the plans began and the needs they intended to address); major design
changes over the years; current state of benefits.
- Legislative Context – the legal basis of both the benefit program and its board; key legislative requirements and constraints.
- Benefit Basics
– plain-English explanations of how the plans work (e.g., participant
demographics, plan design, benefit benchmarks, plan risk assessment and
management, funding arrangements, financing and accounting issues,
benefit administration, communication, enrollment, and employee
education); identification of plan vendors and other support resources;
assessment of current programs (adequacy, competitiveness, value
relative to cost and market norms); “SWOT” analysis (strengths,
weaknesses, opportunities, threats).
- Rules & Roles – an overview of board history (e.g., how and why it was created, significant changes in composition or jurisdiction); board and office infrastructure; scope of board authority; normal duties, collectively and as individual members;
responsibilities of, and relationships with, executive director, staff,
participants, dependents, legislative bodies, administration, and
others.
- Protocols – functioning as a plan trustee; internal and external communication.
- Fiduciary Responsibilities
– expense and liability issues; guidelines for making decisions with
financial implications; expectations for plan fiduciaries; potential
program and member liabilities.
- Ethics – standards for member conduct (public and private).
- Governance
– membership terms; board and committee leadership; meeting schedules,
agendas, and organizational procedures; group deliberative and
decision-making processes; raising and resolution of objections and
appeals (by participants, dependents, board members and vendors);
expectations for board conduct and discourse; member accountability and
discipline.
Board Thinking
The benefits of such training are substantial – and they aren’t limited to just board members.
Office staff is often invited to participate in the sessions. Many boards are also asking their governing entities to start similar
education programs – for Personnel, Legal, and Finance departments;
legislative or council committees; and representatives of the mayor’s
or governor’s office. And even the private sector is getting
on-board. In industries as diverse as manufacturing and
telecommunications, HR and benefit staffs have begun comparable training programs.
Board education helps members grasp the content and context of benefit programs, learn how their board is designed to work, and understand the high ethical and fiduciary standards expected of them. With this knowledge, members can better meet their
responsibilities to protect the interests of governing bodies, elected
officials, employees, retirees, and the tax-paying public. A board
that has been trained in this was is better equipped to ensure that
plans under its watch are sound, both for near term and far into the
future.
A Powerful Argument
As the saying goes, knowledge is power. And since board members
already have the power, board training increases their knowledge, so they can use this power affirmatively.
In the end, board education leads to better benefit plans and more
efficient plan administration. And the training, when expanded to
other groups, can help the board work more effectively with legislative
bodies – building consensus on key priorities, and resulting in more effective, win/win solutions.
It’s a compelling proposition – for the benefit of all concerned.